Zeus
09-28-2007, 09:52 AM
Activision's European boss Joerg Trouvain has expressed great optimism following the acquisition of Bizarre Creations. Trouvain explained that while there is a lot of competition out there, Bizarre Studios is more than just a studio as it is one of the very best studios in the world capable of great things. He went on to roar that Activision's marketing and distribution resources coupled with Bizarre's development capabilities should enable them to take the racing genre up a gear or two.
But the key to the company’s success will be the talent at Bizarre, Activision’s European boss Joerg Trouvain told MCV.
He said: “It’s true there is a lot of competition out there but Bizarre Creations is not just a studio – it’s one of the very best studios in the world, and we will be able to deliver an outstanding racing game to the market.”
Activision’s executive vice president of publishing Robin Kaminsky added: “We believe Bizarre’s development capabilities coupled with Activision’s world class marketing and distribution resources should enable us to take the racing genre beyond where it is today.”
The news has no doubt raised eyebrows at Microsoft Game Studios in the US. Bizarre Creations has just completed work on Project Gotham 4, which is due out in two weeks.
News Source: <A href="http://www.mcvuk.com/news/28382/Activision-Well-drive-rivals-crazy" target="_blank">MCVUK</a>
But the key to the company’s success will be the talent at Bizarre, Activision’s European boss Joerg Trouvain told MCV.
He said: “It’s true there is a lot of competition out there but Bizarre Creations is not just a studio – it’s one of the very best studios in the world, and we will be able to deliver an outstanding racing game to the market.”
Activision’s executive vice president of publishing Robin Kaminsky added: “We believe Bizarre’s development capabilities coupled with Activision’s world class marketing and distribution resources should enable us to take the racing genre beyond where it is today.”
The news has no doubt raised eyebrows at Microsoft Game Studios in the US. Bizarre Creations has just completed work on Project Gotham 4, which is due out in two weeks.
News Source: <A href="http://www.mcvuk.com/news/28382/Activision-Well-drive-rivals-crazy" target="_blank">MCVUK</a>