Zeus
01-29-2007, 09:37 AM
In a recent interview, Microsoft's Peter Moore confirmed that they will not be giving up with the Xbox 360 in Japan. Moore stated that they need to be as aggressive as possible and strong sales of Blue Dragon and Gears of War show there is hope.
IGN: Does Microsoft need to change the strategy at all towards Japan?
Moore: I think we need to continue to be a competitor as aggressively as we have been since the day we launched [in Japan]. Little things make your day a little better. This morning when I woke up, seeing Gears of War as one of the top ten selling games in Japan, on top of Blue Dragon's success over the holidays, is vindication of a company that understand what it needs to stick to the task. I think we are seeing progress in Japan. With Lost Odyssey still to come, I think we feel real good about our ability to compete and compete aggressively in the Japanese market. It's not easy, let me make that clear. It's not easy. But we're not going to back down just because it's not easy.
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News Source: <a href="http://xbox360.ign.com/articles/758/758874p2.html" target="_blank">IGN</a>
IGN: Does Microsoft need to change the strategy at all towards Japan?
Moore: I think we need to continue to be a competitor as aggressively as we have been since the day we launched [in Japan]. Little things make your day a little better. This morning when I woke up, seeing Gears of War as one of the top ten selling games in Japan, on top of Blue Dragon's success over the holidays, is vindication of a company that understand what it needs to stick to the task. I think we are seeing progress in Japan. With Lost Odyssey still to come, I think we feel real good about our ability to compete and compete aggressively in the Japanese market. It's not easy, let me make that clear. It's not easy. But we're not going to back down just because it's not easy.
[/Quote]
News Source: <a href="http://xbox360.ign.com/articles/758/758874p2.html" target="_blank">IGN</a>