Zeus
01-23-2006, 05:46 AM
MSNC report "Sony's future as a hardware company and legacy as a media company are both riding on PlayStation 3 — its long-awaited next-generation game console. But the less Sony says about the device, the louder skeptical voices grow".
Sony's future as a hardware company and legacy as a media company are both riding on PlayStation 3 — its long-awaited next-generation game console. But the less Sony says about the device, the louder skeptical voices grow.
Sony hasn't said much about the PS3 since May 2005, when it spilled details about the console's new processor and high-definition graphics. It's been mum since then. And when no new details were presented at the Consumer Electronics Show this month — either during Sony Chief Executive Howard Stringer's keynote speech or under the roof of the company's megabooth, where it showed off a demo of the machine but wouldn't provide any other details — the buzz got only stronger.
Now industry observers are wondering when the machine will finally debut and what the price tag will be — both for consumers and for Sony itself.
The company made sure to warn consumers in May 2005 that the new machine would be expensive. It didn't say how expensive, but with advanced components like a new "Cell processor" and a high-definition Blu-Ray disc drive, the PS3 will likely cost consumers more than the Xbox 360, which retails for $400.
Even at a pricey $500, Sony will be taking a loss on each machine, just as it did with each earlier PlayStation model. The company will hope to make money selling software for the console down the line — the same strategy Microsoft and Nintendo have taken.
Read Whole Article: <a href="http://www.msnbc.msn.com/id/10932420/" target="_blank">msnbc.msn.com</a>
Sony's future as a hardware company and legacy as a media company are both riding on PlayStation 3 — its long-awaited next-generation game console. But the less Sony says about the device, the louder skeptical voices grow.
Sony hasn't said much about the PS3 since May 2005, when it spilled details about the console's new processor and high-definition graphics. It's been mum since then. And when no new details were presented at the Consumer Electronics Show this month — either during Sony Chief Executive Howard Stringer's keynote speech or under the roof of the company's megabooth, where it showed off a demo of the machine but wouldn't provide any other details — the buzz got only stronger.
Now industry observers are wondering when the machine will finally debut and what the price tag will be — both for consumers and for Sony itself.
The company made sure to warn consumers in May 2005 that the new machine would be expensive. It didn't say how expensive, but with advanced components like a new "Cell processor" and a high-definition Blu-Ray disc drive, the PS3 will likely cost consumers more than the Xbox 360, which retails for $400.
Even at a pricey $500, Sony will be taking a loss on each machine, just as it did with each earlier PlayStation model. The company will hope to make money selling software for the console down the line — the same strategy Microsoft and Nintendo have taken.
Read Whole Article: <a href="http://www.msnbc.msn.com/id/10932420/" target="_blank">msnbc.msn.com</a>