Zeus
07-01-2008, 11:11 AM
MS Europe has said that while it attempts to support both the PC and Xbox 360 equally, gamers shouldn't look forward to seeing simultaneous releases on each format as the PC version would take away a large number of the console sales. He remarked that of Halo was released in Germany at the same time, 80 percent of German gamers would buy the PC version!
As the company strives to sell more home consoles in Europe, releasing titles on both platforms would be damaging in European markets where the PC is the dominant gaming platform, said Peter Zetterberg, business development manager for MGS Europe.
"On a global scale the Windows Vista business is as important as our Xbox 360 business. But in Germany for example, we want more gamers to buy our Xbox 360,” he said in an interview published today.
"If we launch a game that is on 360 and PC simultaneously, we basically shoot ourselves in the foot by allowing the German market to choose to play the PC version – because they are more likely to buy that than spend their money on the Xbox 360."
"If we launched a Halo game on PC and 360 in Germany simultaneously, 80 per cent of sales would be on the PC," he added.
News Source: <A href="http://www.gamesindustry.biz/articles/mgs-europe-simultaneous-releases-would-shoot-ourselves-in-the-foot" target="_blank">Gi.biz</a>
As the company strives to sell more home consoles in Europe, releasing titles on both platforms would be damaging in European markets where the PC is the dominant gaming platform, said Peter Zetterberg, business development manager for MGS Europe.
"On a global scale the Windows Vista business is as important as our Xbox 360 business. But in Germany for example, we want more gamers to buy our Xbox 360,” he said in an interview published today.
"If we launch a game that is on 360 and PC simultaneously, we basically shoot ourselves in the foot by allowing the German market to choose to play the PC version – because they are more likely to buy that than spend their money on the Xbox 360."
"If we launched a Halo game on PC and 360 in Germany simultaneously, 80 per cent of sales would be on the PC," he added.
News Source: <A href="http://www.gamesindustry.biz/articles/mgs-europe-simultaneous-releases-would-shoot-ourselves-in-the-foot" target="_blank">Gi.biz</a>