Zeus
05-15-2008, 07:04 AM
Microsoft Game Studios boss Shane Kim has said that he is very happy Microsoft didn't get into the handheld market because it would have been like launching another Xbox 360. "We don't have any experience in that space. Our content assets don't naturally lend themselves to driving success in that particular market. So we're happy to let Sony and Nintendo slog it out." said Kim.
[quote]
You have to be fully committed, as an organisation, from a resource standpoint, to doing that. Frankly we've got a lot on our plate with Xbox 360 and Xbox Live. We don't have any experience in that space. Our content assets don't naturally lend themselves to driving success in that particular market. So we're happy to let Sony and Nintendo slog it out. I do think mobile is probably the more important platform in the future, and the number of Windows mobile devices and hardware that's capable of running Windows mobile in the future is really a compelling opportunity, and one where we don't have to worry about launching a new hardware platform too.
[quote]
News Source: <a href="http://www.eurogamer.net/article.php?article_id=140526&page=3" target=_blank">eurogamer</a>
[quote]
You have to be fully committed, as an organisation, from a resource standpoint, to doing that. Frankly we've got a lot on our plate with Xbox 360 and Xbox Live. We don't have any experience in that space. Our content assets don't naturally lend themselves to driving success in that particular market. So we're happy to let Sony and Nintendo slog it out. I do think mobile is probably the more important platform in the future, and the number of Windows mobile devices and hardware that's capable of running Windows mobile in the future is really a compelling opportunity, and one where we don't have to worry about launching a new hardware platform too.
[quote]
News Source: <a href="http://www.eurogamer.net/article.php?article_id=140526&page=3" target=_blank">eurogamer</a>