Pachter on Xbox price cuts: 20 per cent sale increase, Sony 'will match the cut'

[Zeus]

Analyst Michael Pachter has said that thanks to the Xbox 360 price cuts, Microsoft can expect to see sales of the console rise by 20 percent over the next few months. Pachter also said "it's likely Sony will match the cut sometime later this year,".


"Price elasticity of demand is an economic concept that says demand goes up as price comes down. I would imagine that demand will increase by 20 per cent or so, and we'll see sales increase by this amount over the next few months," offered Pachter.

"If the price cut were in a vacuum, I suppose it would make a difference, but it's likely Sony will match the cut sometime later this year,"


News Source: <a href="http://www.gamesindustry.biz/content_page.php?aid=33960" target=_blank">gamesindustry</a>

[DEDDOA]

I wish i could be paid to state the obvious, Sony will likley match the Elite price, they would be foolish not to. They learn't the hard way that the PS3 being far more expensive than the 360 and Wii, will hurt it's sales even if it does have a blu-ray drive.

[Janjooa]

I checked online and cant find a single place selling it for the ERP?

anyone know where they are cheap?

[canadajames]

amazon?....

[friko]

Does this guy get paid to say what he thinks?
It's a job anyone here can do

[medicine_pill]

I need a PS3..

[loliix]

Does this guy get paid to say what he thinks?
It's a job anyone here can doNot everyone.
In order to qualify as an analyst you have to get at least 95% of your predictions wrong.. In fact, this guy must be about to get fired, since he is going to get one right so yearly this year that he is risking to get another prediction right until the end of the year (and thus get canned).